Treat Collective’s feeding instructions vary depending upon your dog’s weight and the product. New treats, just like new dog food, should be introduced gradually to your dog. We recommend starting with 25% of the daily maximum shown in the feeding guidelines below for the first two days, increasing to 50% in day 3, then 75% in days 4 and 5, with the maximum beginning day 6. For smaller dogs, we recommend breaking the treat into bite-sized pieces. Always monitor your dog when feeding treats, and please keep in mind that treats are not a substitute for a complete diet with balanced nutrition. Not for human consumption. Always provide plenty of fresh water for your dog.For detailed feeding guidelines, visit our individual Treats pages.